Wacana Penerapan Geofence Untuk Meningkatkan Edukasi dan Pengalaman Wisatawan Pada Situs Kota Lama Semarang
DOI:
https://doi.org/10.37253/altasia.v7i1.9918Keywords:
Geofence, Pariwisata Cerdas, Kota Lama SemarangAbstract
Kota Lama Semarang memiliki nilai sejarah dan budaya yang tinggi. Namun, keterbatasan akses informasi dan kurangnya integrasi infrastruktur pariwisata cerdas menghambat apresiasi wisatawan. Penelitian ini bertujuan untuk mengidentifikasi infrastruktur pariwisata cerdas dan merancang penerapan geofence guna meningkatkan edukasi dan pengalaman wisatawan. Metode yang digunakan adalah kualitatif-kuantitatif dengan analisis deskriptif dan analisis spasial menggunakan kernel density dan buffering area untuk menentukan area optimal penempatan geofence. Hasil penelitian menunjukkan bahwa infrastruktur pariwisata cerdas yang ada dapat diintegrasikan dengan inovasi geofence. Analisis spasial mengidentifikasi enam area strategis untuk penerapan geofence yang dapat meningkatkan pengalaman wisatawan melalui notifikasi berbasis lokasi. Notifikasi ini memberikan informasi sejarah, panduan arah, dan edukasi pelestarian secara real-time. Inovasi ini diharapkan memperkaya pengalaman wisatawan, meningkatkan kesadaran pelestarian cagar budaya, dan mendukung pengelolaan destinasi berkelanjutan. Namun, tantangan seperti akurasi gps, privasi data, dan konektivitas perlu diatasi melalui kebijakan privasi yang kuat, pengembangan aplikasi yang intuitif, serta kolaborasi antar pemangku kepentingan.
References
Alfarizi, M. (2023). Anteseden Niat Kewirausahaan Berkelanjutan Gen Z Kawasan Smart City Semarang: Apakah Teknologi dan Pemerintah Daerah Berperan? Jurnal Riptek, 17(2), 159–176. https://doi.org/10.35475/riptek.v17i2.227
Allawi, A. H. (2022). Towards Smart Trends for Tourism Development and its Role in the Place Sustainability-Karbala Region, a Case Study. International Journal of Sustainable Development and Planning, 17(3), 931–939. https://doi.org/10.18280/ijsdp.170323
Aulia, W. M., Rosyid, A. N., & Mukti, A. B. (2024). Increase Tourism Attraction in Kota Lama Semarang: Potential Aspect and Development Strategy. Jurnal Pariwisata Terapan, 7(2), 60–70. https://doi.org/10.22146/jpt.88859
Baehaqi, M. I., & Suryana, T. (2021). Penerapan Teknologi Geofence Pada Aplikasi Pemesanan Kamar Kosan. Komputa : Jurnal Ilmiah Komputer Dan Informatika, 10(1), 37–44. https://doi.org/10.34010/komputa.v10i1.6534
BCB Markers Kota Lama. (n.d.). Retrieved August 6, 2024, from distaru.semarangkota.go.id/BCB/markers/310?type=detail
Bhuiyan, K. H., Jahan, I., Zayed, N. M., Islam, K. M. A., Suyaiya, S., Tkachenko, O., & Nitsenko, V. (2022). Smart Tourism Ecosystem: A New Dimension toward Sustainable Value Co-Creation. Sustainability (Switzerland), 14(22), 1–14. https://doi.org/10.3390/su142215043
Borotova, B. (2022). Cultural heritage challenges and Smart city concept (a strategic planning tool in a strategic planning framework). 12, 31–51. https://doi.org/10.24306/pnlxt/79
Brandt, D., Alnyme, O., & Heldt, T. (2022). Building a spatial decision support system for tourism and infrastructure planning: technical solution and data integration challenges. European Journal of Geography, 13(1), 94–108. https://doi.org/10.48088/ejg.d.bra.13.1.094.108
Cavalheiro, M. B., Joia, L. A., & Cavalheiro, G. M. do C. (2020). Towards a Smart Tourism Destination Development Model: Promoting Environmental, Economic, Socio-cultural and Political Values. Tourism Planning and Development, 17(3), 237–259. https://doi.org/10.1080/21568316.2019.1597763
Corrêa, S. C. H., & Gosling, M. de S. (2021). Travelers’ Perception of Smart Tourism Experiences in Smart Tourism Destinations. Tourism Planning and Development, 18(4), 415–434. https://doi.org/10.1080/21568316.2020.1798689
Dalimunthe, G. P., Suryana, Y., Kartini, D., Sari, D., Padjadjaran, U., Padjadjaran, U., Padjadjaran, U., Padjadjaran, U., & Budaya, W. (2020). Penerapan Teknologi Informasi dan Komunikasi Potensial di Lanskap Budaya Subak Di Provinsi Bali Untuk Mewujudkan Pariwisata Berkelanjutan. Altasia: Jurnal Pariwisata Indonesia, 2(2), 275–282. https://doi.org/10.37253/altasia.v2i2
Damayanti, M., Wahyono, H., Rahdriawan, M., Tyas, W. P., & Sani, P. C. (2020). Penerapan Smart Tourism Di Kota Semarang. Jurnal Riptek, 14(2), 128–133. http://riptek.semarangkota.go.id
Deniz, D. (2023). The Importance of Digitalization for Sustaining Cultural Environments in Resilient Cities. Environmental Science & Sustainable Development, 8(1), 01–09. https://doi.org/10.21625/essd.v8i1.963
Dhanasekar, S., Gowthaman, K. S., Naveena, P., & Sathyamoorthy, J. (2024). Geosilence – Location Trigerred Device Muting. Interantional Journal of Scientific Research in Engineering and Management, 08(03), 1–5. https://doi.org/10.55041/ijsrem29517
Djukic, A., Stober, D., Tiano, P., Negru, M., Maric, J., Sepe, M., & Economou, A. (2023). Placemaking and Networking of Heritage for Sustainable Tourism. In Placemaking in Practice Volume 1 (pp. 11–36). https://doi.org/10.1163/9789004542389
Fornos, R. A., Castellano-Román, M., Vega, J. M. G., & Puerto, F. P. (2024). The Water Mine of the Casa del Rey Moro in Ronda (Málaga, Spain): a case of reconciling private tourism promotion and the generation of heritage knowledge. International Congress for Heritage Digital Technologies and Tourism Management HEDIT 2024., 317–327. https://doi.org/10.4995/hedit2024.2024.17557
Google My Maps. (n.d.). Retrieved August 10, 2024, from https://www.google.com/maps/d/
Gretzel, U. (2021). Conceptualizing the Smart Tourism Mindset: Fostering Utopian Thinking in Smart Tourism Development. Journal of Smart Tourism Vol, 1(4), 9–18. https://doi.org/https://doi.org/10.52255/smarttourism.2021.1.1.2
Hardianningrum, R., & Rizkia, R. (2024). Utilization of Colonial Buildings into Business Houses in Semarang. Journal of Architecture and Urban Studies, 1(1), 23–33. https://doi.org/10.26714/jaus.v1i1.170
Jia, M., Feng, J., Chen, Y., & Zhao, C. (2024). Visual Analysis of Social Media Data on Experiences at a World Heritage Tourist Destination: Historic Centre of Macau. Buildings, 14(7), 2188. https://doi.org/10.3390/buildings14072188
Kemendikbud. (2020). Keputusan Menteri Pendidikan dan Kebudayaan Republik Indonesia Nomor 682/P/2020 tentang Kawasan Cagar Budaya Kota Semarang Lama sebagai Kawasan Cagar Budaya Peringkat Nasional (pp. 1–16).
Kemenparekraf. (2020). Rencana Strategis Kementrian Pariwisata dan Ekonomi Kreatif/Badan Pariwisata dan Ekonomi Kreatif 2020-2024. In Kementerian Pariwisata dan Ekonomi Kreatif (pp. 1–136). https://api2.kemenparekraf.go.id/storage/app/resources/media_1598887965_Rencana_strategis_2020-2024.pdf
Kirsten, C. E. W., Sunaryo, R. G., & Hariyanto, A. D. (2024). Kualitas Walkabillity Pusat Kota Banyuwangi. Jurnal Penelitian Dan Karya Ilmiah Arsitektur Usakti, 22(1), 109–123.
Lestari, F., Dali, M. M., & Che-Ha, N. (2022). Towards Smart Tourism Development in City Branding Era in Indonesia. Proceedings of the International Conference on Communication, Policy and Social Science (InCCluSi 2022), ASSEHR 682, 218–230. https://doi.org/10.2991/978-2-494069-07-7
Levchenko, K. V., Dianova, E. S., & Sharifullina, A. I. (2022). Problems And Prospects Of Using Digital Technologies In Tourism. Proceedings of the International Conference «Social and Cultural Transformations in the Context of Modern Globalism» (SCTCMG 2022), 19-21 April, 2022, Grozny, Chechen Republic, Russia, 128, 568–575. https://doi.org/10.15405/epsbs.2022.11.78
Lim, C.-K., Tan, K.-L., & Ahmed, M. F. (2023). Conservation of Culture Heritage Tourism: A Case Study in Langkawi Kubang Badak Remnant Charcoal Kilns. Sustainability (Switzerland), 15(8). https://doi.org/10.3390/su15086554
Lim, Y., Wasino, & Perdana, N. J. (2023). KeratonGuide - Implementasi Harvesine Formula untuk Mendeteksi Kedatangan Pengguna Ketika Memasuki Geofence. Infotech: Journal of Technology Information, 2(2), 165–170. https://doi.org/https://doi.org10.37365/jti.v9i2.196
Liu, B., Wu, C., Xu, W., Shen, Y., & Tang, F. (2024). Emerging trends in GIS application on cultural heritage conservation: a review. Heritage Science, 12(1), 1–14. https://doi.org/10.1186/s40494-024-01265-7
Mansur, D. M., Sule, E. T., Kartini, D., Oesman, Y. M., & Chamidah, N. (2019). Eksploratory Faktor Analisis Pengembangan Layanan Pariwisata Digital Penelitian Kualitatif dengan Metode Theme Analytic. Altasia: Jurnal Pariwisata Indonesia, 2(1), 36–48. https://doi.org/10.37253/altasia.v2i1.544
Memberikan pengalaman kontekstual saat pengguna memasuki atau meninggalkan area minat. (n.d.). Retrieved July 10, 2024, from https://developers.google.com/location-context/geofencing/
Meng, L., Yan, F., Fang, Q., & Si, W. (2024). Research on the Educational Tourism Development of Intangible Cultural Heritage: Suitability, Spatial Pattern, and Obstacle Factor. Sustainability (Switzerland), 16(11), 1–28. https://doi.org/10.3390/su16114647
Muralidhar, S., Prabhu, P. N., A, N. U. B., & Bhardwaj, A. (2024). Digital Documentation and Conjectural Reconstruction of Raya Gopura Using Geospatial Technologies. https://doi.org/10.20944/preprints202407.0085.v2
Nooringsih, K., & Susanti, R. (2022). Implementation of Smart City Concept for Sustainable Development in Semarang Old Town Area. IOP Conference Series: Earth and Environmental Science, 1082(1). https://doi.org/10.1088/1755-1315/1082/1/012034
Nugraheni, C., & Hartanti, N. B. (2023). Attractiveness of the Old Town To Strengthen the Image of the City of Semarang. International Journal on Livable Space, 8(1), 21–28. https://doi.org/10.25105/livas.v8i1.7576
Nugroho, R. A., & Lestari, S. M. (2023). Kolaborasi Pentahelix dalam Smart Tourism Destination Kota Semarang: Studi Kasus Pada Aplikasi Lunpia. Kolaborasi : Jurnal Administrasi Publik, 9(2), 209–232. https://doi.org/10.26618/kjap.v9i2.10888
Panfiluk, E. (2023). In Search of Innovation Barriers to Tourist Destinations—Indications for Organizations Managing Destinations. Sustainability (Switzerland), 15(2). https://doi.org/10.3390/su15021091
Pemerintah Kota Semarang. (2003). Lembaran Daerah Kota Semarang Nomor 4 Tahun 2003 Seri E Peraturan Daerah Kota Semarang Nomor 8 Tahun 2003 Tentang Rencana Tata Bangunan Dan Lingkungan (RTBL) Kawasan Kota Lama.
Pemerintah Kota Semarang. (2020). Peraturan Daerah Kota Semarang Nomor 2 Tahun 2020 Tentang Rencana Tata Bangunan Dan Lingkungan Situs Kota Lama. JDIH Kota Semarang.
Pemerintah Kota Semarang. (2024). Peraturan Wali Kota Semarang Nomor 11 Tahun 2024 Tentang Pembentukan, Susunan Organisasi dan Tata Kerja Badan Pengelola Situs Kota Lama Semarang.
Prabowo, B. N., Pramesti, P. U., Ramandhika, M., & Sukawi, S. (2020). Historic urban landscape (HUL) approach in Kota Lama Semarang: Mapping the layer of physical development through the chronological history. IOP Conference Series: Earth and Environmental Science, 402(1). https://doi.org/10.1088/1755-1315/402/1/012020
Prasetyo, H., & Rifai, M. B. (2022). Urgensi implementasi smart tourism untuk kemajuan pariwisata Indonesia. Journal Of Tourism And Economic, 5(2), 147–160. https://doi.org/10.36594/jtec/5zvqmg87
Puspitasari, A. Y., Rochani, A., & Ramli, W. O. S. K. (2024). Preferences of Tourists for the Comfort of the Semarang Old Town Area after Revitalization as a Heritage Tourism Destination in the City of Semarang. IOP Conference Series: Earth and Environmental Science, 1321(1). https://doi.org/10.1088/1755-1315/1321/1/012052
Qian, W., Halidin, I., & Anuar, F. I. (2023). The Influence of Smart Tourism Technologies (STTs) Attributes on Domestic Tourists’ Travel Satisfaction and Revisit Intention: Evidence from Bali. International Journal of Academic Research in Business and Social Sciences, 13(5), 492–508. https://doi.org/10.6007/ijarbss/v13-i5/17053
Ramaano, A. I. (2024). The potential significance of geographic information systems ( GISs ) and remote sensing ( RS ) in sustainable tourism and decent community involvement in African-rural neighborhoods. 3(3), 341–362. https://doi.org/10.1108/JEBDE-03-2024-0006
Salimi, H., Bahramjerdi, S. F. N., & Tootoonchi, R. (2025). The Role of Geographic Information Systems (GIS) in Participatory Conservation of Heritage Areas. European Journal of Geography, 16(1), s1–s11. https://doi.org/10.48088/ejg.si.spat.hum.h.sal.1.11
Santosa, H., Yudono, A., Sutikno, F. R., Adhitama, M. S., Tolle, H., & Zuliana, E. (2023). Visibility Evaluation of Historical Landmark Building Using Photographic Survey Coupled with Isovist and Viewshed Analysis. International Review for Spatial Planning and Sustainable Development, 11(4), 71–92. https://doi.org/10.14246/irspsd.11.4_71
Sasaki, I., Arikawa, M., Lu, M., Utsumi, T., & Sato, R. (2024). Data-Driven Geofencing Design for Point-of-Interest Notifiers Utilizing Genetic Algorithm. ISPRS International Journal of Geo-Information, 13(6). https://doi.org/10.3390/ijgi13060174
Sasana, H., Nurcahyanto, H., & Novitaningtyas, I. (2019). The development strategy of world heritage tourism in Indonesia. African Journal of Hospitality, Tourism and Leisure, 8(5), 1–14.
Setiadi, B., Setiawati, R., Manalu, M., Dewantara, R., & Vandika, A. Y. (2024). Analysis of the Impact of Mobile Application Implementation and Social Media on Increasing Tourist Visits in Yogyakarta. West Science Interdisciplinary Studies, 02(07), 1463–1470. https://wsj.westscience-press.com/index.php/wsis
Shafiee, S., Rajabzadeh Ghatari, A., Hasanzadeh, A., & Jahanyan, S. (2019). Developing a model for sustainable smart tourism destinations: A systematic review. Tourism Management Perspectives, 31(June), 287–300. https://doi.org/10.1016/j.tmp.2019.06.002
Shevchenko, Y., & Reips, U. D. (2023). Geofencing in location-based behavioral research: Methodology, challenges, and implementation. Behavior Research Methods, 56(7), 6411–6439. https://doi.org/10.3758/s13428-023-02213-2
Suganya. (2022). Usage and Perception of Geofencing. EPRA International Journal of Economics, Business and Management Studies, 9(2), 1–4. https://doi.org/10.36713/epra9463
Sukmandhani, A. A., Hambali, F., & Mahadhika, G. (2023). Pengembangan Aplikasi Pemantauan Berbasis Lokasi menggunakan Metode Geofencing pada Platform Android. Jurnal Komunikasi, Sains Dan Teknologi, 2(1), 23–31. https://doi.org/10.61098/jkst.v2i1.19
Suminar, L., Aliyah, I., Kusumastuti, & Pratama, K. F. (2023). A Review of Adaptive Reuse of Urban Heritage: Relevant Lesson from Semarang Old Town, Indonesia. IOP Conference Series: Earth and Environmental Science, 1186(1). https://doi.org/10.1088/1755-1315/1186/1/012009
Susanto, Y., Winasis, P. H., Rachman, M. M., & Heriyanto, H. (2023). The Use of Geofencing in Android-Based Mobile Applications for Promotional Ads in Shopping Centers. Journal Sensi, 9(2), 141–151. https://doi.org/10.33050/sensi.v9i2.2908
Torabi, Z. A., Pourtaheri, M., Hall, C. M., Sharifi, A., & Javidi, F. (2023). Smart Tourism Technologies, Revisit Intention, and Word-of-Mouth in Emerging and Smart Rural Destinations. Sustainability (Switzerland), 15(14), 1–21. https://doi.org/10.3390/su151410911
Tukhliev, I. S., & Muhamadiyev, A. N. (2019). Smart-tourism experience in geo information systems. International Scientific Journal Theoretical & Applied Science, 72(4). https://doi.org/10.15863/TAS
Wis Semar Pemandu Wisata Kota Semarang. (n.d.). Retrieved August 6, 2024, from https://mail.wissemar.semarangkota.go.id/
Xing, W. (2024). Leveraging GIS for sustainable tourism development : A comprehensive spatial approach. 0, 13–18. https://doi.org/10.54254/2755-2721/106/20240911
Yu, L. (2024). Innovation of Marketing Strategies in the Tourism Market under the Background of Smart Tourism. Transactions on Economics, Business and Management Research, 7, 55–60. https://doi.org/10.62051/4p48sj72
Zahra, A. M., Dian Dinanti, S. . M. T., & Kartika Eka Sari, S. . M. T. (2023). Kinerja Ruang Kawasan Kota Lama Semarang Berdasarkan Persepsi Wisatawan. 13(0341), 245–256. http://repository.ub.ac.id/id/eprint/203087/
Zhang, Y., Sotiriadis, M., & Shen, S. (2022). Investigating the Impact of Smart Tourism Technologies on Tourists’ Experiences. Sustainability (Switzerland), 14(5). https://doi.org/10.3390/su14053048
Downloads
Published
Issue
Section
License
Copyright (c) 2025 Altasia Jurnal Pariwisata Indonesia
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
The article publication is wholly owned by the Indonesian Tourism Journal (ALTASIA).
2.png)
