Perancangan Konten Instagram Pada Indoraya Furniture

Abstract

Abstract:

The development of social media over the past few years has grown very rapidly. Social media users continue to increase to the count of billions. Instagram social media in 2018 has reached 1 billion, indoraya furniture store chose to use online marketing using Instagram. How to market online on Instagram requires designing Instagram content. By designing interesting content, Instagram followers will increase, so the possibility of product sales will increase. The method used is applied research, by gathering information and designing content to be uploaded to Instagram. The results of this study will increase Instagram followers will be influenced by interesting content, with interesting content, visitors will increase, so the possibility of sales will increase.